Sunday, 13 June 2010
At mass this morning Monsignor Desmond called our attention to an appalling ad he saw while watching the World Cup yesterday. Hyundai chose to mock the Blessed Sacrament in a misguided attempt to sell a few more of their crappy cars. And nobody at ABC Sports thought it was in poor taste for them to do so.
Latin chant? A processional in which the Holy Eucharist is replaced by a soccer ball? A stained glass window in a Church adorned with another soccer ball? Pizza communion, and the priest kicks the ball?
The imagery is blasphemous and patently insulting to any devout Catholic. Hyundai's sacrilege has to be intentional. There is too much Catholic ritual incorporated, and mocked, for this to be happenstance.
You can bet your bottom dollar they wouldn't pull a stunt like this with Islam!
Boycott Hyundai (not hard for most of us). And shame on ABC for allowing such an offensive advertisement to air in the first place. Is Catholic bashing OK with ABC? Monsignor Desmond said he tried calling them (ABC) several times yesterday; no one answered the phone. Not surprising, they're the media and they'll tell us what's offensive and what isn't.
Let's give these bozos a piece of our mind.Contact ABC Sports (ESPN)